FAQ

We start by understanding your brand and goals, then create a tailored design that reflects your vision. Once the design is approved, I develop the site with clean, scalable code and ensure it’s fully tested before launch.

We start by understanding your brand and goals, then create a tailored design that reflects your vision. Once the design is approved, I develop the site with clean, scalable code and ensure it’s fully tested before launch.

We start by understanding your brand and goals, then create a tailored design that reflects your vision. Once the design is approved, I develop the site with clean, scalable code and ensure it’s fully tested before launch.

We start by understanding your brand and goals, then create a tailored design that reflects your vision. Once the design is approved, I develop the site with clean, scalable code and ensure it’s fully tested before launch.

We start by understanding your brand and goals, then create a tailored design that reflects your vision. Once the design is approved, I develop the site with clean, scalable code and ensure it’s fully tested before launch.

We start by understanding your brand and goals, then create a tailored design that reflects your vision. Once the design is approved, I develop the site with clean, scalable code and ensure it’s fully tested before launch.

Essential (€500, 2 days): Context only. Quick alignment, basic review, scope definition. Best for small, straightforward projects where requirements are mostly clear.

Just Right (€1,500, 1 week): Context + Research. We dig into competitors, users, and market landscape. Best for most projects—gives you validated insights without full strategic depth.

Complete (€3,000, 3 weeks): Context + Research + Strategy. Full market analysis, detailed UX planning, MVP scoping, psychology application. Best for new products, complex systems, or high-stakes launches.

After an initial conversation, we’ll recommend the tier that makes sense for your project. Factors we consider:

• Project complexity – Simple website vs. complex web app
• Budget constraints – What you can afford upfront
• Uncertainty level – How validated your idea already is
• Risk tolerance – How much you’re willing to risk building without deep research

You’re not locked in—we’ll guide you to what fits your situation.

Yes. Discovery is priced separately because some clients do discovery with us and then develop elsewhere, or discover the idea won’t work and stop there.

If you proceed to design or development with us after discovery, the discovery cost is already paid—it’s not added on top of development costs.

Key stakeholders who understand the business, users, and requirements. Typically: decision-maker (owner/CEO), someone who knows the users (sales/support), and anyone with technical knowledge (if you have a CTO or IT person). We’ll guide you on who we need in each session—usually 2-4 people maximum.

Yes. Discovery is a separate service. Some clients do discovery with us and then develop elsewhere, or take the blueprint to their internal team. The discovery deliverables are yours to use however you want. If you do proceed with us for design or development, the discovery cost is already paid—it’s not added on top.

That’s exactly what discovery is meant to catch. If research shows your idea won’t work as planned, you’ve saved tens of thousands in development costs. We’ll show you why it won’t work and often suggest alternative approaches that will. Some clients stop here (and saved €40K-€50K), others pivot to a better approach. Either way, you learned it early when it’s cheap.

It depends. For custom and WordPress websites, yes. Discovery ensures we’re designing for the right audience, goals, and business context. For static websites or small projects, we skip formal discovery and use a short interview to gather basic requirements. If you’re not sure whether discovery makes sense, we’ll help you decide based on project complexity.

You’ll get two rounds of revisions included in the design phase. You’ll comment directly in the Figma file, and we’ll iterate from there. The goal is to get you to a design you’re happy with before moving to development. We make sure you’re satisfied before locking anything in.

Yes. If you have brand guidelines (colors, fonts, logo usage, tone), we’ll design within those constraints. If you don’t have guidelines yet, we’ll help establish a visual direction through moodboards and design exploration.

Design only means you receive the complete Figma file. Organized, clean, and ready to hand off to your developers. Design + development means we use the design internally to build your product, and the final deliverable is the working website or app, not the design files. Most clients choose design + development for seamless handoff and faster timelines.

Two rounds of revisions are included per screen or section. You’ll review the first version, provide feedback, and we’ll iterate. After the second round, the design is locked and moves to development (if you’re doing both with us). Additional revisions beyond two rounds can be added for an extra cost.

You’ll receive Figma files, the design tool used across the industry. Figma files are cloud based, organized, and easy for developers to work with. If you’re doing design only, you own the file and can share it with your development team. If you’re doing design + development with us, we use the file internally and deliver the finished product instead.

Economy is a fast, affordable static website with basic customization. Business includes full discovery and custom design. First Class adds advanced features, integrations, and complex functionality. Choose based on your budget, timeline, and customization needs.

Use WordPress if you need to update content frequently without developer help. Use static or custom sites if content rarely changes. WordPress is more expensive to develop and maintain but gives you content management flexibility. Static sites are faster, simpler, and require less maintenance.

You provide all text copy, images, logos, and brand assets. We structure and optimize your content for web. We don’t write marketing copy or SEO content. If you need content writing, we recommend working with a copywriter or content agency before starting development.

We guide you through domain registration and help you set up hosting, but you control the accounts. You’ll own your domain and hosting directly. We handle the technical setup, deployment, and configuration. This ensures you maintain full ownership and access.

Every website comes with a 30-day warranty covering bugs and errors discovered after launch. If something breaks or doesn’t work as intended, we fix it at no extra cost. The warranty doesn’t cover new features, design changes, or content updates. Just bugs in the code we delivered.

Yes. E-commerce typically requires WordPress + WooCommerce, which starts at €10,000 + €3,000 for e-commerce setup. We recommend starting with our WordPress & WooCommerce offering if selling products is your primary goal.

Websites present information. They show content, explain services, and provide contact details. Web apps do work. They manage data, automate processes, and handle interactive workflows. If your users are mostly reading and browsing, you need a website. If they’re inputting data, processing information, and working through multi-step tasks, you need a web app.

Server costs vary based on traffic, data volume, and complexity. Expect €20-€100+ per month for hosting a web app. Simple apps with light traffic cost less. Complex apps with high traffic, large databases, and heavy processing cost more. We’ll give you a realistic estimate during discovery based on your expected usage.

Yes. Web apps require ongoing maintenance: server upgrades, platform updates, security patches, monitoring, and critical issue fixes. Without maintenance, your app becomes outdated, insecure, and eventually breaks. The €50-€100/month package (varies by app size and complexity) keeps your app running smoothly and securely. It’s not optional. It’s how we prevent problems before they happen.

Yes. Most of our mobile + web projects involve both interfaces working together (usually the web app is the admin panel and the mobile app is the customer-facing interface). Building both simultaneously increases the price, but the infrastructure (database, APIs, backend) is shared. Adding a mobile app later is easier and cheaper if the web app already exists.

Your app stays as-is after launch. No updates, no monitoring, no backups, no incident response. Over time, security vulnerabilities emerge, performance degrades, and compatibility issues appear. When something breaks, you’ll wait 48 hours for a response and 5+ days for a fix (depending on our workload). You’ll also pay significantly more to fix issues than you would have spent on ongoing maintenance. Skipping maintenance is risky and expensive in the long run.

We handle server setup and registration (mostly Digital Ocean hosting). You pay for the server itself, we configure and manage it. You’ll own the hosting account, but we’ll take care of the technical setup, deployment, and ongoing server management through the maintenance package.

Cross-platform (React Native) saves you 25-40% on cost and 30-50% on time compared to building separate native apps for iOS and Android. You get one codebase that produces native-quality apps for both platforms, with easier maintenance and faster updates. We’d only recommend native if your app requires specific device APIs that React Native doesn’t support, which is rare.

Development takes 1 month to 1 year depending on complexity. Simple apps with basic functionality: 1-3 months. Complex apps with user authentication, payment processing, real-time data, and third-party integrations: 6-12 months. We’ll give you a realistic timeline after discovery.

Yes. If you have the resources and knowledge to handle registration and submission yourself, you can. If not, we’ll handle the entire process for both Apple App Store and Google Play Store, including future updates. App store reviews can take days to weeks, and rejections happen. We’ll guide you through it.

Every app comes with a 6-month warranty covering bugs and errors discovered after launch. If something breaks or doesn’t work as intended, we fix it at no extra cost. The warranty doesn’t cover new features, design changes, or issues caused by third-party services. Just bugs in the code we delivered.

Yes. Mobile apps require regular updates. iOS and Android release new versions constantly, policies change, and APIs get deprecated. Your app needs maintenance to stay compatible and compliant. We offer Support & Maintenance packages starting at €50/month, or 3 months free if we built your app.

We build cross-platform, which means you get both iOS and Android from one codebase. Building for just one platform doesn’t save much cost. You’re still paying for the same development process and backend infrastructure. We recommend launching on both to maximize reach and ROI.

Because cheap apps cost more in the end. A 20-30% investment in quality development pays for itself through lower maintenance costs, fewer critical bugs, and better user retention. We build apps that work well and stay working, not apps you’ll need to rebuild in two years. The cheapest bid rarely wins in the long run.

Prototyping tests how your solution works, not if the market wants it.

What prototyping validates:

• Workflow clarity (can users figure out how to use it?)
• Functionality (does it work as intended?)
• Technical feasibility (can we build this?)
• UX issues (where do users get stuck?)
• Interface usability (is it intuitive?)

What prototyping does NOT validate:

• Market demand (will people want this?)
• Business viability (will people pay for it?)
• Profitability (is this a viable business?)

For market validation, you need customer interviews, landing page tests, or an MVP launch with real users paying real money. Prototyping validates the solution, not the market.

A prototype is a focused proof of concept built to validate your idea. It includes core functionality and key user flows but intentionally skips security, scalability, and polish you’d need for production.

An MVP (minimum viable product) is software ready for production that you can launch to real users. It’s more polished, secure, and scalable, but also more expensive and takes longer to build.

We build prototypes first to validate ideas before investing in full MVP development.

The prototype doesn’t get thrown away. It gets reviewed and enhanced.

What transfers: Core logic, user flows, functional architecture, validated scope.

What changes for production: Security hardening, scalability optimization, UI polish, performance tuning.

Converting a prototype to production typically costs about 2x the prototype cost. If you spent €5,000 on a prototype, expect around €10,000 to turn it into software ready for production.

Simple webapps: 3-5 days Complex webapps: 2-3 weeks Mobile apps: 3-4 weeks

Timeline depends on complexity. Simple web apps with no database or complex APIs can be built in days. Complex apps with databases, business logic, and integrations take longer.

Yes. That’s the point.

Prototypes are working software you can test with real users to get meaningful feedback. You’ll see how users interact with your idea, whether the workflow makes sense, and what needs adjustment before moving to production.

That’s exactly why you build a prototype.

You saved €30,000-€100,000 by learning early that the idea needs adjustment or shouldn’t move forward. You can either pivot the idea and prototype again with changes, or kill it and redirect resources to something more viable.

Either way, you avoided a costly mistake.

After an initial conversation, we’ll recommend the tier that makes sense for your project.

Partial Prototypes (€500) work when you’re uncertain about a specific workflow or feature, not the entire product. Perfect for testing one critical piece.

Simple Webapp (€1,500) fits straightforward applications without databases or complex integrations. Think landing pages, calculators, or basic interactive tools.

Complex Webapp (€3,000) handles apps with databases, user management, API integrations, and multi-step business logic. Most SaaS, booking systems, and e-commerce flows fall here.

Mobile Apps (€5,000) cover iOS, Android, or cross-platform prototypes with mobile-specific patterns and considerations.

Not sure? Contact us and we’ll help you figure out what fits.

Support (Reactive): When things break, we fix them fast. This means SLA commitments (2-hour response, 24-hour fix for critical issues), incident response processes, and clear accountability.

Maintenance (Proactive): Keep things from breaking in the first place. This means security patches, platform updates, performance monitoring, backups, and continuous improvement.

Both together: Complete product care. Maintenance prevents problems. Support fixes them when they happen anyway.

Yes. You can buy Support-Only, Maintenance-Only, or the Combo package.

Support-Only makes sense if you’re already handling updates and backups yourself but want SLA protection for emergencies.

Maintenance-Only makes sense if you’re comfortable with slower response times for incidents but want proactive prevention.

Combo gives you complete coverage—prevention and response—with the best value. Choose a maintenance contract that fits your needs.

With support:

• Urgent issues (downtime, critical errors, security incidents): Acknowledged within 2 hours, fixed within 24 hours
• Standard requests (non-critical updates, questions, minor fixes): Handled within 1 business day

Without support:

• Response time: 48 hours
• Fix time: 5+ days (depending on workload)
• No SLA commitment

Your product stays as-is after launch. No updates, no monitoring, no backups, no incident response.

Over time:

• Security vulnerabilities emerge (unpatched)
• Performance degrades
• Compatibility issues appear
• When something breaks, you’ll wait 48 hours for a response and 5+ days for a fix

You’ll also pay significantly more to fix issues than you would have spent on ongoing care.

You’re responsible for managing updates, backups, and security yourself—or hiring someone else to do it. Without maintenance contracts, you have no guaranteed response times or support software coverage.

Yes. We support websites, web apps, and mobile apps regardless of who built them originally.

We’ll review your product, assess its current state, and recommend what software support makes sense. If major updates or refactoring are needed first, we’ll let you know upfront. We offer flexible contracts for support application needs.

The Support package (and Bundle, which includes Support) includes 1 hour per month for:

• Bug fixes
• Urgent repairs
• Small adjustments
• Minor feature tweaks
• Performance improvements

Maintenance-only packages do not include this hour – monitoring and updates only.

Need more hours? Add prepaid hours at a discounted rate (€80/hour vs. €100/hour standard). Use them for content updates, small features, design tweaks, or extra testing.

Unused hours roll over for up to 6 months. If you don’t use your included hour in a given month, it accumulates.

Example: If you don’t use any hours for 6 months, you’ll have 6 hours available. In month 7, month 1’s unused hour expires, so you’ll still have 6 hours available (months 2-7).

This gives you flexibility without losing value when you don’t need fixes every month.

Accessibility audits test whether people with disabilities can use your site or app (screen readers, keyboard navigation, color contrast, etc.).

Performance audits test how fast your site loads and how efficiently it runs (Core Web Vitals, load speed, resource optimization).

Both matter, but they solve different problems. Accessibility ensures you’re not excluding users. Performance ensures you’re not frustrating them.

Depends on your goals:

• If you’re facing compliance requirements or worried about usability, start with Accessibility
• If your site feels slow or conversions are dropping, start with Performance
• If you’re not sure, get Both (€150 combined saves you €48 and gives you the complete picture)

You’ll receive the detailed report and a 30-minute walkthrough call where we explain the findings. After that, you decide:

• Fix issues yourself using the report as a guide
• Request a quote for okto-digital to implement fixes
• Do nothing (though we wouldn’t recommend it)

Depends on what we find and how many issues there are. Some fixes are quick (missing alt text, contrast adjustments). Others require significant work (restructuring navigation, optimizing database queries, refactoring components).

After the audit, we’ll provide a project-based quote with a timeline estimate if you want us to handle implementation.

No. The report identifies what’s broken, explains why it matters, and categorizes severity or priority. We don’t include code snippets or detailed implementation instructions.

If you want us to implement fixes, we’ll provide a quote and handle it for you.

No. Audits & Optimization is for websites, web apps, and WordPress sites only. Mobile app audits require different tools and methodologies.