The Answer Company

Bilingual WordPress site with refined IA and 28 unified designs. Reusable components, tracking, fast performance, and security for a scalable experience.

2025
Web, WordPress, B2B

About the project

The Answer Company, Canada’s leading Acumatica specialist asked for a new website that could carry depth without losing clarity. Content-heavy by nature, the platform needed structure, bilingual reach (EN/FR), and a design system that reads clean at scale.

Designing for density

Patterns first.
Clarity over clutter.
Every element earns its place.

We began with the shape of information, not decoration. Twenty-eight page designs were unified into one visual language, supported by a tailored library of layout components built for long-form content, comparisons, and multi-path navigation. We architected bilingual content flows for English and French, preserving hierarchy and reducing duplication. Third-party tracking was integrated deliberately so insight doesn’t cost speed.

"okto—digital took our brand guidelines and vision and turned them into a beautiful, modern website with a seamless user experience. They were easy to work with, highly organized, and communicated clearly throughout the project. With quick turnarounds and minimal revisions, our redesign and replatform ended up being the smoothest launch I’ve experienced in my career."

Lori Farrow — Director of Marketing @ The Answer Company

Result

Information-dense, bilingual, and quick.
Built to grow without losing its edge.

What launched is a cohesive system: 28 designs expressed through reusable components, a bilingual architecture that scales, and a WordPress build tuned for fast response and clean management. Content was placed, relationships mapped, and tracking connected without slowing the experience. Subtle motion guides attention; security and performance are engineered in, not added on. The site is live, stable, and doing the quiet work it was shaped to do.

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