Brand identity design for property services company Technobox Services

You can’t design a website for a brand that doesn’t exist yet

Most website projects start with wireframes. This one started with a logo.

Technobox Services is a commercial property services company based in Slovakia. They handle the full lifecycle of commercial real estate: consulting, project management, building services engineering, facility management, and property digitalisation. They’ve completed 120+ projects worth over 22 million euros across 13 years, working with clients like CBRE, Regus, and government institutions.

Their website needed a complete reset. But the bigger problem was that the brand behind it didn’t reflect the company they’d become. So we started there. New logo, new visual identity built around a triangular motif, new colour palette, and then a 30-screen WordPress website that brought it all together. Four months from kickoff to bilingual launch.

Client: Technobox Services
Industry: Commercial property services (consulting, project management, facility management)
Year: 2025
What we did: Brand identity refresh, website design (30 screens), WordPress development, bilingual setup (Slovak/English)

What Technobox Services needed

Technobox had a credibility gap. The work they do (managing commercial properties, running complex building projects, consulting on multimillion-euro developments) demands a level of professionalism that their existing brand and website didn’t communicate.

Their client list includes CBRE, Regus, Europa Shopping Center, and Slovak government institutions. When you’re sitting across the table from a CBRE procurement team, your brand needs to hold its own. The old one couldn’t.

They needed two things that most agencies treat as separate projects: a brand identity that communicates the quality of their work, and a website that puts that brand to work across 30 pages in two languages. We treated them as one project because that’s what they are. A website without a strong brand behind it is just decoration. A brand without a website to live on is just a PDF.

How we approached it

Discovery before anything else

We started with discovery. Not a mood board, not a design sprint. Actual research into who Technobox is, what their clients expect, and where the gap was between perception and reality.

This matters because a brand refresh for a property services company isn’t about making things look modern. It’s about understanding what “trustworthy” and “professional” look like to the specific people who hire companies like Technobox: developers, investors, and property owners evaluating partners for projects worth millions.

Discovery shaped every design decision that followed. It told us the brand needed to feel structural and precise (reflecting the engineering side of their work) while staying approachable enough for the consulting and management relationships they build.

A triangular motif that earns its place

The refreshed visual identity centres on a triangular geometric motif. This wasn’t decorative. Triangles are the strongest geometric shape in structural engineering. They appear in trusses, frameworks, and load-bearing structures across construction and architecture. For a company that literally builds and manages commercial properties, the reference is direct.

The motif runs through everything: the logo, section dividers, image frames, icon containers, and background elements. It creates a consistent visual language that ties the brand together across the website, printed materials, and team workwear. When you see the triangular framing on a Technobox business card and then visit their website, the connection is immediate.

We paired this with a dark navy and vibrant orange colour palette. The navy communicates professionalism and stability. The orange adds energy and makes CTAs and key information stand out against the darker backgrounds. It’s a combination that works for both the boardroom presentations and the construction site documentation.

30 screens with one visual language

With the brand identity established, we designed 30 screens that all speak the same visual language. This included service pages for each of their three pillars (consulting, realisation and project management, real estate management), industry-specific content, project references, team profiles, and company information.

We built a component library so these 30 screens share the same building blocks. Same typographic hierarchy, same spacing rhythm, same interaction patterns. The component approach means Technobox’s team can build new pages as the company grows without the design drifting away from the brand system we established.

30 screens is significant. At that volume, visual consistency doesn’t happen by accident. It happens because you have a system enforcing it.

Bilingual without the compromise

Technobox operates primarily in Slovakia but works with international clients and partners. The website needed to function fully in both Slovak and English. Not a partial translation. Full bilingual content across every page.

We built the bilingual architecture into WordPress from the start, with content management that lets their team update both language versions independently. The design accommodates both languages without layout issues. Slovak and English have different word lengths and sentence structures, so every component was tested in both to make sure nothing breaks.

Four months, kickoff to launch

The full project, discovery, brand identity, 30-screen design, WordPress development, bilingual setup, content migration, performance tuning, and security hardening, went from kickoff to launch in four months.

That timeline works because the brand and website were treated as one integrated project. When the brand identity was being finalised, the website structure was already mapped. When the first screen designs were approved, development was beginning on the component library. Parallel workflows, not sequential ones.

"okto—digital provided exceptional creative ideas and executed them on time. Working with them was a seamless and collaborative experience. Highly recommended."

martin-k
Martin Kúšik — CEO @Technobox Services

What we delivered

Here’s the full scope of this project:

  • Discovery and strategy research informing brand and website direction
  • Brand identity refresh including new logo, triangular visual motif, and colour palette
  • 30 screen designs unified under one visual language
  • Reusable component library for flexible content management
  • Custom WordPress development with modular, maintainable architecture
  • Bilingual setup (Slovak/English) with independent content management
  • Third-party tracking integration optimised for performance
  • Performance tuning across all pages and devices
  • Security hardening built into the development process
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